top of page

Privacy Policy

Last Updated: August 21, 2026

​

Directions Medical Clinic dba Directions Pregnancy Help Center (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website hosted on Wix, submit inquiries or appointments via online forms, or otherwise interact with us online.

 

1. Important Medical & Confidentiality Notice

This Privacy Policy applies specifically to information collected through our public website, online contact forms, and digital communication channels.

  • Clinical Services & Confidentiality: If you become a client or receive clinical services at one of our centers, medical information and records collected during consultations are handled under our separate Notice of Privacy Practices. We take your privacy seriously. Your information is safeguarded according to all applicable California privacy laws, AAAHC accreditation standards, and our clinic’s established confidentiality practices.

  • Confidential Inquiries: All inquiries submitted through our website contact and appointment forms are treated with strict confidentiality.

 

2. Information We Collect

A. Information You Voluntarily Provide

We collect personal information that you provide when you fill out forms, request an appointment, register for classes, donate, or reach out to us via our online forms (powered by Cognito Forms):

  • Contact Details: Name, email address, phone number, mailing address, and preferred contact method.

  • Appointment & Inquiry Details: Reason for contact, requested appointment times/locations (e.g., Lodi or Stockton clinics), questions, and comments.

  • Donor & Volunteer Information: Contact details, donation records, volunteer application details, and communication preferences.

B. Information Collected Automatically

When you navigate our website, certain technical and usage details may be automatically collected:

  • Device & Browser Data: IP address, browser type, operating system, device identifiers, and language settings.

  • Usage Information: Pages viewed, navigation paths, duration of visits, referral URLs, and interactions with website buttons or content.

 

3. Cookies and Tracking Technologies

We utilize cookies and tracking technologies to ensure our website functions properly, assess engagement, and optimize site performance:

  • Wix Platform Essentials: Cookies necessary for core website delivery, security, platform performance, and accessibility.

  • Usercentrics Cookie Blocker / Consent Management: We use Usercentrics to manage cookie permissions and prevent non-essential tracking scripts from firing until you have provided your consent.

  • Google Tag Manager (GTM): Enables us to manage and deploy code tags across the site efficiently. GTM itself does not directly store personal data, but it manages the deployment of tools like Google Analytics.

  • Google Analytics: Collects aggregated and anonymized statistical data regarding site traffic and visitor interactions, helping us improve our website and outreach.

 

Managing Your Preferences:

When you visit our site, you can manage, accept, or decline non-essential cookies via our Usercentrics cookie banner/settings. You can also configure your web browser settings to block or delete cookies.

 

4. How We Use Your Information

We use the information collected through our website for organizational and operational purposes, including:

  • Responding to your questions, support requests, and general messages.

  • Scheduling and confirming appointments or program registrations.

  • Processing donor contributions and sending donation receipts or updates.

  • Operating, securing, and improving website functionality and user experience.

  • Analyzing overall traffic trends to optimize our community resources and outreach.

  • Complying with applicable legal and regulatory obligations.

 

5. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We only share information in the following limited situations:

  • Service Providers: Trusted vendors who provide necessary infrastructure for our digital operations, including:

    • Wix.com (Website hosting and content management)

    • Cognito Forms (Secure online form processing)

    • Google LLC (Google Tag Manager & Google Analytics)

    • Usercentrics GmbH (Cookie consent management)

  • Legal Compliance & Safety: When required by law, subpoena, or legal process, or to protect the safety, rights, and security of our clients, staff, or the public.

 

6. Data Security and Retention

  • Security: We maintain reasonable technical, physical, and organizational safeguards designed to protect personal data from unauthorized access, loss, alteration, or misuse.

  • Retention: Information submitted through online forms is retained only as long as necessary to fulfill the requested service, respond to inquiries, support administrative records, or comply with applicable legal requirements.

 

7. Third-Party Links & External Platforms

Our website may provide links to external websites (such as client assistance hotlines, community partners, or donor processing platforms). We are not responsible for the privacy practices, policies, or content of external third-party sites. We encourage you to review their individual privacy notices before submitting personal information.

 

8. California Privacy Rights (CalOPPA / CCPA)

If you are a California resident:

  • You have the right to request information regarding the personal details we have collected about you through our website.

  • You may request corrections to or deletion of your personal contact data, subject to legal and regulatory retention obligations.

  • We do not sell personal data or share it for cross-context behavioral advertising.

 

To make an inquiry or exercise these rights, please contact us using the information below.

 

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, or legal requirements. Any modifications will be posted on this page with an updated effective date.

 

10. Contact Information

If you have any questions, comments, or requests regarding this Privacy Policy or your personal information, please contact us:

​

Directions Medical Clinic dba Directions Pregnancy Help Center

​

​

​

bottom of page